23rd February 2011
In 2000, the book “The Cluetrain Manifesto" was published and signaled a change in the way that smart web marketers thought about the upcoming web 2.0 revolution. Cluetrain presaged a shift from a playing field controlled by the marketers to one controlle...
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23rd February 2011
Website Video quality is affected by multiple factors. Included are characteristics of the recording environment, the equipment used to record and process in post production, the equipment and software used to deliver it to end users, and the connection, ...
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23rd February 2011
This type of electronic media can be used for a wide variety of potential uses, including marketing, entertainment, explanation of complex tasks to be completed on a web site, live streaming of events, sharing of family events, personal memories, etc. It ...
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23rd February 2011
The use of celebrity spokesperson video on the internet is an entirely new service offering. It was pioneered by Live On Page, who offers this elite product to some larger companies. These companies are realizing that hiring a recognizable celebrity migh...
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23rd February 2011
A content delivery network (CDN) is a network of computers that contains copies of media or other files, stored at different points of presence (POPs) on a network, to provide the maximum throughput or bandwidth to clients using the network. Clients can g...
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09th February 2011
Website Video spokesperson to connect with visitors and move them to take action. The use of rich media in websites has come about with the growing availability of high bandwidth internet connections for most internet users globally.
The primary func...
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09th February 2011
Interactive Marketing
The web 2.0 innovations allowed for a level of interactivity in websites that have personalized the web experience in some ways and in others, reduced it to a transparent attempt to robotically make it personal. The connection is ...
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09th February 2011
LEAD CONVERSION
Websites depend upon two critical components to be a successful generators of new revenue. The need targeted traffic (visitors) and they need to convert those visitors to become leads or sales. Lead conversion is more prevalent on the in...
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